Porcelain Signs: Why They Were Popular

Porcelain signs were once a very popular means of advertising. You can trace its roots back to the 1900s, and you will find them being used by companies and businesses regardless of how large or small their scale of operation is. Porcelain signs are no longer used for advertising, but there are a lot of people that choose to collect them and even display them as decorations. Vintage Advertising Collector is just one of many websites that are dedicated to the subject of vintage advertising mediums. If you are unfamiliar with porcelain signs, you might question their worth, which is why you can keep on reading below for a better understanding.

  • One of the biggest reasons why porcelain signs became so popular was their durability. A porcelain sign will last longer than a regular sign and will not be affected as heavily by the elements. This meant that companies/businesses would not have to spend as much money on advertising since a few porcelain signs would last a decent amount of time.
  • Porcelain signs were not as expensive, and given their durability, their price would always pay off in the long-run, so the cost of a few porcelain signs would be less than having to put in multiple regular signs after every few months.
  • Porcelain is a beautiful material, and it can be painted over, so porcelain signs used to look very vibrant and they would leave a positive impression on anyone that would pass by them, so their visual appeal also contributed to their popularity.
  • Sand-painted and tin-painted signs were too common and because porcelain signs were limited at first, they would always stand out and make a better visual impact.

Even though porcelain signs are no longer in use, there is still a lot of appreciation for them, and you can easily find many online communities that are dedicated to them.

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